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Bridgestone It is Bridgestone's goal to be the undisputed world no. 1 brand in both name and substance. Across the globe, the entire team is focused on achieving this goal. Bridgestone Europe (BSEU) is a key regional subsidiary of Tokyo-based Bridgestone Corporation, the world’s largest manufacturer of tyres and other rubber products. Bridgestone Corporation and its subsidiaries employ over 140.000 people around the world, operate 178 plants in 25 nations and sell products in more than 150 countries. One in five vehicles in the world drives on the company’s tyres. 'Serving Society with Superior Quality' has been their mission since Shojiro Ishibashi founded Bridgestone in 1931.